{"product_id":"the-matcha-ceremonie-premium-kotobuki-bio","title":"Kotobuki Organic Matcha Tea","description":"\u003cp\u003eBuddhist monks discovered matcha over 800 years ago during their travels in China. On returning to Japan, they brought back tea plants and began cultivating them. Even then, matcha was a highly prized drink reserved for the social elite. Buddhist monks valued it during their long meditation sessions. Samurai, meanwhile, drank a cup of matcha before battle because it made them stronger and gave them lasting energy and concentration.\u003cbr\u003eTraditionally, matcha is drunk as part of a tea ceremony, a ritual still practised today.\u003cbr\u003eThe three most important characteristics of good matcha:\u003c\/p\u003e\n\u003cp\u003e\u003cbr\u003eCOLOUR\u003cbr\u003eEach grade of matcha has its own colour. During the shading period, the tea plants produce more\u003cbr\u003echlorophyll and amino acids. These give the leaves their intense green colour, which remains visible even after grinding. The deeper the green, the higher the quality of the matcha.\u003c\/p\u003e\n\u003cp\u003e\u003cbr\u003eTASTE\u003cbr\u003eThe higher chlorophyll and amino acid content gives the tea leaves their nutty flavour and sweetness (umami).\u003cbr\u003eThe bitter compounds found in ordinary tea help protect the leaves from the sun. Shade-grown tea contains less of them.\u003c\/p\u003e\n\u003cp\u003e\u003cbr\u003eTEXTURE\u003cbr\u003eBefore the tencha leaves are ground into matcha, the veins and stems are removed, leaving only the finest, purest part of the young tea leaves to be ground. High-quality matcha powder has an ultra-fine texture that can also be checked by touch using a line test.\u003c\/p\u003e\n\u003cp\u003eHOW TO RECOGNISE REAL MATCHA\u003cbr\u003eThe line test can help determine whether matcha is genuine or fake: only genuine matcha lets you draw a straight, velvety line through the powder with your thumb. Lower-grade matcha, which is processed industrially, leaves a gritty, broken line in this test.\u003cbr\u003e* rich, deep emerald-green colour\u003cbr\u003e* intense, fresh aroma like that of green tea\u003cbr\u003e* pronounced umami flavour and Japanese-style sweetness\u003c\/p\u003e\n\u003cp\u003eWhen you drink matcha, you consume the whole tea leaf and benefit from 100% of its components.\u003cbr\u003eMatcha tea is considered THE natural superfood because it contains a wealth of valuable compounds, including many vitamins, minerals, the amino acid L-theanine and numerous antioxidants such as epigallocatechin gallate.\u003cbr\u003eMatcha is packed with benefits: it reduces stress, detoxifies, strengthens the immune system and brain function, boosts energy levels and supports cell regeneration.\u003cbr\u003eOur Kotobuki Premium Organic ceremonial matcha tea is made from tencha sourced mainly from Kagoshima, then stone-ground in Nishio, Aichi Prefecture.\u003cbr\u003eThis tea is shaded for 3 to 4 weeks.\u003cbr\u003eThis ceremonial-grade organic Kotobuki matcha is recommended for drinking on its own. It has a slightly spicy, very mild flavour. As well as being enjoyed on its own, the powder can be used as a high-quality ingredient in desserts, chocolate and ice cream, or in cosmetics and food supplements.\u003c\/p\u003e\n\u003cp\u003e\u003cimg src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0962\/6438\/8941\/files\/EU_Organic.png?v=1790175612\" alt=\"\" width=\"287\" height=\"191\"\u003e\u003c\/p\u003e\n\u003cdiv id=\"product-description-short-3049\" itemscope=\"\" itemprop=\"description\" class=\"tvproduct-page-decs\"\u003e\n\u003cp\u003e*\u003cspan\u003e \u003c\/span\u003eorganically produced product, distribution certified by FR-BIO-01\u003c\/p\u003e\n\u003c\/div\u003e","brand":"NISHIKIDÔRI","offers":[{"title":"50 g net","offer_id":54111486411085,"sku":"NISMCAE-S","price":15.78,"currency_code":"EUR","in_stock":false},{"title":"500 g net","offer_id":54111486443853,"sku":"NISMCAE","price":121.33,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0962\/6438\/8941\/files\/MCAE-S-s.webp?v=1782200019","url":"https:\/\/kureanskincare.com\/en\/products\/kotobuki-bio-premium-ceremonial-matcha-tea","provider":"Nishikidori","version":"1.0","type":"link"}