{"product_id":"jus-de-jabara","title":"Jabara Juice 100 ml","description":"\u003cp\u003eJabara (Citrus Jabara) is a natural hybrid native to Japan, derived from yuzu and other plants. The village of Kitayama, in Wakayama Prefecture, is known as its place of origin.\u003cbr\u003eAlthough the villagers have been cultivating jabara since at least the Edo period, they registered this citrus variety in 1979 and officially harvested it for the first time in 1985.\u003cbr\u003eThe acidity of this fruit was so intense that people believed it could ward off evil spirits, hence its name, which means to drive away\/repel evil, making it a highly prized ingredient in festive dishes and New Year cuisine.\u003cbr\u003eDue to its very sour taste, the juice of this fruit is mainly used in drinks, ponzu sauce, sweets, cocktails…\u003cbr\u003eJabara is rich in narirutin, a flavonoid, and Japanese food manufacturers even use it as a remedy for throat irritation.\u003c\/p\u003e\n\u003cp\u003eOriginally, jabara was found only in the village of Kitayama, in Wakayama Prefecture, where it grew on a single tree in a local resident's garden. More than 40 years ago, in order to combat depopulation and the lack of specialised products, the village launched the jabara industry. Despite years of deficits and even discussions about abandoning the project, thanks to its perseverance, this industry has today become a vital sector for the village.\u003cbr\u003eIt contains \"naringin\", a type of flavonoid, at levels six to seven times higher than those found in conventional citrus fruits. Its popularity increases during the hay fever season, and research has been conducted in the field of hay fever and allergies.\u003c\/p\u003e","brand":"ITO NOEN","offers":[{"title":"Default Title","offer_id":54111382208845,"sku":"NISIF38","price":9.43,"currency_code":"EUR","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0962\/6438\/8941\/files\/IF38-s.webp?v=1782197816","url":"https:\/\/kureanskincare.com\/en\/products\/jabara-juice-100-ml","provider":"Nishikidori","version":"1.0","type":"link"}